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What is Screenist






Screenist can identify and match scenes in media content with products in that exact scene.

The Screenist algorithm and database are programmed into the blockchain.
It uses smart contracts to make sure that any user from the biggest brands to a private person can benefit from it in a so far unprecedentedly efficient way.

And yes, we mean on ANY SCREEN.

Screenist is










All devices supported

Screenist is a completely new approach of how people can buy and sell using media content.

Follow us and stay tuned.

An application for viewers to shop from any screen

Learn more about products you see on video with just a tap of a button and order them online, right away and there.

A direct sales channel for retailers and brand owners

Turn product placement in media from branding into your sexy new direct sales channel for impulse shoppers

A database that knows all the details

Get first-hand information about what happens and what sells on screen. All the data you want, statistics on product performance and buyers' behavior are available at just a push of a button.

A business tool for content creators and owners

Place any product, service or even a location in your video and start to easily earn money on them.

Why Screenist






The problem

  • People hate ads.
    Consumers are exposed to over 5,000 ads per day making them experts at tunnel vision.
  • Product placement could do much more.
    Without a quick and easy way to purchase what you see in videos businesses are basically giving away their money. It is not a tool for business if it cannot drive purchase action.
  • Product placement today is very expensive.
    There is no efficient market. Long negotiations, legal procedures, high costs are making it a game for big brands only.
  • No one knows today what really works.
    “Half the money I spend on advertising is wasted; the trouble is, I don't know which half” - John Wanamaker. It is especially true for product placement

The solution

  • Screenist doesn’t bother with ads.
    It is an organic part of the user’s enjoyment. It takes the power back from those annoying unwanted ads and hands it right to the content user.
  • Screenist links media and e-commerce.
    It is capable to identify media content and offer related products anytime, anywhere, on any device, without needing any additional information or any other data.
  • Screenist keeps costs low.
    It opens the market by allowing virtually everyone with products or content to participate in the product placement business.
  • Screenist tells you what works and what does not.
    By getting accurate monetization data on offered products, it can provide relevant information just about anything that appears on screen.

Testimonials


Roadmap


Team






Hungary has been providing the world with IT geniuses since the beginning of networked computing.  We have had the greatest technical minds from the get-go, and continue to set the pace in technical innovation.  Our experienced and proven team has what it takes to become pioneers of this new era of media consumption.

Tibor Jakab
CEO

A private enterpreneur for 25+ years, assertively striving for solution delivery mainly in volatile, fast-growing and quick-changing business environments such as online entertainment and mobile technology industries. Provider of a series of innovative solutions to classic multinational corporations such as Allianz, Citigroup, Erste Bank, Etihad, Groupama and T-Systems while also a driver of projects run by state authorities.

Annamaria Mezey
COO

15+ years experience in business planning and analysis, financial budgeting and management in the telecommunications sector with massive financial accountability. Strong managerial skills demonstrated in various managerial positions in Deutsche Telekom Group companies in different countries like Hungary, Republic of Macedonia, Slovakia, etc. Great experience in leadership  on setting and executing financial targets and strong management skills demonstrated in leading, motivating multi-cultural teams delivering strong financial results.

András Sümegi
CFO

Worked for multinational and local companies KPMG, IBM, Porsche, MKB Bank and Euroleasing with accounting and finance focus. Built up and sold several projects as independent advisor and entrepreneur in the last 15 years. Working in Zurich, Switzerland for the last 8 years, as the owner of a consulting company for tax advising, international company structures and blockchain advising.

Csaba Topor
CMO

Founder and General Manager of Bucholcz Consulting, a research based consulting enterprise with a large international clientele, including Strabag, Jones Lang Lasalle and Henderson Global Investors.  Csaba formerly worked in strategic positions at GfK Research Institute, Cushman & Wakefield, Winterthur and Porsche Hungary.  Csaba has 15+ years in communication and marketing expertise at TPI Communications Agency, where he was General Manager.

Endre Laczko
Strategic advisor

Endre has 15+ years general managerial skills at worldwide media companies including Warner Bros, 20th Century Fox, ProSiebenSat1 and Vice Media with strong EBIDTA accountability.  Endre is well-seasoned in setting and executing marketing strategies, has proven digital and online skills, is entrusted with great responsibilities in strategic and financial planning, budgeting and policy implementation. He has a proven track record in leading, coaching and motivating multi-cultural teams, while delivering strong financial results with ROI focus in both developed and developing markets.

Tamas Solymosi
Sustainability advisor

15+ years experience in corporate finance, project and innovation management including financing, commercialization and project development. Broad experience in various industries with multinationals (eg. Deloitte and IntesaSanPaolo), SMEs and European institutions. Proven track record in enabling technology start-ups to develop business with multinationals, such as Daimler, Volkswagen and  EON. Acted as business development director of an industrial machine vision start-up embarking on the international commercialization of its technology.

György Tibenszki
Project Manager, Scrum Master

Since 2000, György has been working in industrial projects and IT projects, acting as a system designer, lead developer or developer. Currently, György runs IT projects at T-Systems Hungary Zrt. Among his main clients are the Hungarian National Bank, National Tobacco Zrt., and Magyar Telekom Zrt. György joined the Screenist team in early 2017, participating in managing the application’s MVP Front End development.

Mihály Fehér
IT architect, leading developer

Since 2006, Mihály’s been a lead developer and architect of the Microsoft Data Warehouse at IQSYS Zrt. (now T-Systems Zrt.). Currently, Mihály’s the lead architect, heading a team of 25, developing the auction platform for the Fölgázszállító Zrt. Mihály joined the Screenist team in early 2016 as a feasibility expert, technological designer and lead developer.

Csaba Csabai
Head of Blockchain Integration (ADVISOR)

Csaba is a crypto and blockchain evangelist. He is an independent crypto currency related blogger and a well-respected member of the crypto-community. He spent the last 10 years in the second largest Bank group in the world: KBC.

Peter Gergo
Marketing Strategy Advisor

As co-founder of INLOCK, he assists our marketing team in strong cooperation with business development. Peter joined the crypto space with persistent research & enthusiasm, he quickly gained considerable knowledge about this amazing new tech called Blockchain. He has a penchant for the development of marketing strategies and enjoys the challenging competitive environment. 

Jason King
Blockchain Investment and Technologies Advisor

Jason King is an internet entrepreneur, business executive, cryptocurrency enthusiast, and asset manager. He is also the co-creator of the cryptocurrency FLASH. Currently he is a Managing Partner at CGS Group and Project Lead for Einstein Cash. Prior to that he was Managing Director at Binary Financial and Assistant Fund Manager & Head of Game Assets at Alphabit Digital Currency Fund.Currently, he is working and advising on several very interesting crypto & blockchain related projects, and helping start-ups and companies leverage this amazing new technology to create innovation and value.

Join us


Screenist is


An application for viewers to shop from any screen

Learn more about products you see on video with just a tap of a button and order them online, right away and there.

A direct sales channel for retailers and brand owners

Turn product placement in media from branding into your sexy new direct sales channel for impulse shoppers

A business tool for content creators and owners

Place any product, service or even a location in your video and start to easily earn money on them.

A database that knows all the details

Get first-hand information about what happens and what sells on screen. All the data you want, statistics on product performance and buyers' behavior are available at just a push of a button.